Starbucks what have you done?

My beloved Seattle's Best Coffee has been reduced to a beginners level coffee whore. Seriously have you seen the packaging? Level 1 (mild), Level 2 (Bright), Level 3 (balanced), level 4 (rich), level 5 (bold). Really? If you look at the fine print (in 4 pt type) you might be able to figure out which of SBC's coffees fit the profile. Seattle's Best Blend is "level 3." There's no telling where Post Alley Blend, Breakfast Blend, Bistro Blend, fit into this framework. I mean, do you really think I'm going to go out and buy "level 3"? Good news for Peet's & Caribou where I will be getting my coffee from now on. RIP SBC, you will be missed.

Level 3 - the coffee formerly known as Seattle's Best Blend.